Lenovo, the world's largest computer maker, is increasing its footprint in smart internet-connected devices to capitalise on growing demand.
The move is also aimed at reducing its reliance on sluggish computer sales, said Lee Highsmith, a senior worldwide competitive analyst for Lenovo.
Mr Highsmith said the proliferation of smartphones, smart tablets and smart TVs is creating what he dubbed a new "PC plus era". This reflected potentially high growth of internet-connected devices beyond conventional personal computers.
Lenovo is focusing on strengthening its corporate PC market and penetrating more into consumer and small and medium-sized enterprises with innovative designs and advanced features.
It expects to sell 50 million smartphones and 10 million tablets globally in the 2013 fiscal year that started in April. It sold 52 million PCs last year.
Lenovo has become the global leader in the computer market with a 16.7% share, up from second place with a 15% share last year. The market was worth US$200 billion last year.
Mr Highsmith admitted that Lenovo still has a small share of the global market for smart connected devices, with a 5.9% share after Samsung and Apple.
"We aim to become the market leader in the future by tapping into both corporate and consumer customers," he said.
Jeerawut Wongpimonporn, the country manager at Lenovo Thailand, said IDC Thailand predicts sales of smart connected devices in Thailand will reach 14.5 million units.
Computers will account for 3.5 million, tablets for 4 million and smartphones for 7 million.
Lenovo next month plans to launch three consumer tablets, featuring seven-inch and 10-inch displays, priced from 3,900 to about 10,000 baht.