Apple expected to launch a TV before the end of 2013 | Bangkok Post: tech

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Apple expected to launch a TV before the end of 2013

Holiday season 2013 could see Apple TV sets headlining family wishlists as the company is believed to be developing two models, a 47-inch set and a 55-inch set.

Rumors continue to gather pace about Apple developing its own TVs. ©AFP/ JOEL SAGET

Gene Munster of Piper Jaffray, a prominent Apple analyst, who has had some success with past predictions, this week issued a note to investors stating that he believes Apple will unveil a TV in time for the 2013 holiday season that incorporates a host of features.

In the note, republished on the Apple Insider blog, he says: "We expect the beauty of the design to be a feature, but the most important feature will be the ability to use the TV as the main interface for the living room across multiple devices. We believe the TV will include Siri and FaceTime. The biggest item unlikely to come with the TV will be unbundled channels."

In the note he also states that the 47-inch set will cost $1500 and the 55-inch model $2000 when they hit the stores next November.

This is the latest in a string of rumors that have been appearing in recent weeks about Apple's expected entry into the TV market. Last week, investment bank Jefferies & Co claimed that the company was already putting the finishing touches to its TV set. However, when the claims were investigated, all that could be established was that Apple had been in contact with a number of cable operators about a TV-related product.

According to the Wall Street Journal  -- which was the first news source to correctly predict the iPad Mini -- this product is most likely to be a reimagining of Apple's Apple TV. The device currently allows users to wirelessly stream content from any Apple device to their TV but the Journal believes that an all-new model is in the pipeline that will act as a set-top box complete with iPad-style navigation and interface and the ability to pause and rewind live TV broadcasts.

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Your comments

  • Discussion 2 : 24 Nov 2012 at 15.002

    Very risky venture for Apple to be involved in; screen size too big and costly, only corporate entities might be interested, therefore target market very limited; accessories to interface with this TV will be expensive as quality is yet to be proven and quantity involved are limited. The necessary logistic / technical supports have to be established in the respective markets which add to operational costs. The biggest unknown is still the software; the quality of its contents and whether it’s “security proved” against virus attacks and protection of privacy rights.

  • Discussion 1 : 23 Nov 2012 at 17.581

    ...and in 2014, we will have Apple suing Sony, Toshiba, Samsung and LG for having a big square screen with power, channel and volume buttons...

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